Confidential · For evaluation only

Odoo, reinvented
with an AI
operating layer.

A reusable presentation for UAE mid-market leaders evaluating ERP and AI investment.

Prepared for
[ Client Name ]
Date
[ DD MMM 2026 ]
Presented by
Renbran Anthony Madelo, CMA
The Problem

You don't have a software problem.
You have an operations problem.

Three patterns we see across UAE real-estate, construction, and trading mid-market.

01

Scattered systems, no single source of truth

Sales runs on WhatsApp and spreadsheets. Finance lives in Tally or QuickBooks. Properties tracked in Excel. Compliance reports rebuilt manually each quarter.

02

Manual work where AI should be lifting

Lead qualification is human-only. Document data entry takes hours per deal. Customer queries wait until a person is free. Each is a 2026 problem with a 2014 solution.

03

Compliance exposure growing faster than your team

VAT, Corporate Tax, ESR, UBO, goAML, PDPL, RERA, Dubai Law 7/2025, TDRA, CBUAE AI rules. Manual processes don't scale to this — they break, quietly, until an audit finds them.

Cost of Inaction

What status quo actually costs you.

Conservative annual estimate for a 25-agent brokerage. Adjusted in your Discovery workshop.

Hidden costHow it leaksAnnual loss (AED)
Slow commission cycle4–7 day calculation, agent disputes, ~1.5 FTE finance time absorbed monthly180,000
Lost or cold leadsWhatsApp leads not logged, no follow-up cadence, ~15% conversion left on the table420,000
Manual reporting & complianceQuarterly RERA, VAT, Corporate Tax reporting rebuilt by hand, audit risk60,000
Document data entrySPA, Ejari, MOU, passport scans re-keyed, ~8 hours per deal90,000
Total cost of doing nothingAED 750,000 / year

The question isn't "can we afford a system?" It's "can we afford another year without one?"

The Solution

One Odoo core. One AI operating layer.
One operator-led team behind it.

Built once for your business. Run forever with us, accountable.

AI Layer

Chat · Voice · Document · Finance · Central Brain

ERP Core

Odoo v17–v19 · CRM · Sales · Accounting · HR · Real Estate · Construction

Infrastructure

PostgreSQL · n8n · Power BI · AWS / Azure ME · Security

Vendor-neutral AI sitting on top of the most flexible open-source ERP in the world — configured for your processes, held together by a contracted SLA.

Proof · Audited Results

Audited results from a UAE real-estate brokerage.

Anonymised case study — full Odoo implementation, AI commission engine, finance automation. Client name available under NDA on request.

AED 1.15B
Sales volume processed
580
Real-estate deals managed
104%
Year-1 ROI
5.9 mo
Payback period
MetricBeforeAfterDelta
Commission calculation cycle4–7 days, manualSame-day, automated~85% faster
Real-time business visibilityNone — monthly close onlyLive dashboard, daily KPIsContinuous
Compliance reporting (RERA, VAT)Manual, quarterly scrambleOne-click, audit-ready~90% time saved
Lead-to-deal traceabilityWhatsApp + memoryFull CRM trail with AI scoring100% logged

AED 304K invested in Year 1. AED 621K annual benefit. AED 39.9M revenue under management. Client identity withheld in client-facing materials as standard practice — disclosed only with written permission.

Delivery Model

Three layers. Transparent. Mandatory subscription.

No hidden margin. No "phone-and-email" maintenance contract. Real recurring infrastructure with a contracted SLA.

Layer 1 · One-time

Implementation

AED 15K – 75K+

  • Discovery + process map
  • Odoo configuration
  • Data migration
  • UAE VAT & Corporate Tax setup
  • User training + UAT
  • Go-live + 14-day hypercare
Layer 3 · Optional monthly

Operations Retainer

AED 5K – 15K/mo

  • New modules & custom reports
  • AI workflow expansion
  • Process redesign
  • Priority response queue
  • 8 / 16 / 30 hours per month
  • 6-month minimum

Why the subscription is mandatory: hosting, AI credits, compliance updates, security patches, and SLA response are not free for us — and they are non-optional for you. Bundling them honestly is what protects both sides.

Timeline

From signed Order Form to go-live in 4 weeks.

Growth-tier schedule shown. Starter 2–3 weeks · Professional 6–10 weeks · Enterprise 10–16 weeks.

1
Week 1
Discovery
Process workshops, data audit, module map, UAT plan signed off.
2
Week 2
Build
Odoo configured, custom extensions developed, AI layer wired, dashboards built.
3
Week 3
Migrate
Legacy data migrated, AI workflows trained on real cases, integrations live in staging.
4
Week 4
Go-live
UAT sign-off, user training, production cut-over, 14-day hypercare begins.
Go-live guarantee

If we miss the agreed go-live date by more than 14 days for any reason on our side, you receive one month of Platform Subscription free. We are accountable, in writing.

Team

Operator-led. Not a sales-led agency.

You'll work with the people who built the system that processed AED 1.15B in real-estate sales — not a junior account manager.

Founder & CEO

Renbran Anthony Madelo, CMA

Certified Management Accountant. 10+ years implementing Odoo and AI workflows in UAE real-estate, construction, and trading. Lead architect of the audited brokerage system referenced previously. Full-time on SGC Tech AI from May 2026.

Owns: architecture, finance and compliance design, executive workshops, IP-grade extensions.

Senior Finance & Compliance Advisor

CA Mohsin Ali, CPA, CIA, ACCA

Chartered Accountant with deep UAE Corporate Tax, VAT, ESR, UBO, and AML/PEP screening expertise. 15+ years CFO-level experience across real estate, petrochemicals, education, and healthcare. Reviews every regulated client engagement.

Owns: compliance review, financial controls, regulated-entity engagements.

The person who designs your system is the person on the call when something needs to be decided. No handoff. No "let me get back to you." That is the difference between an operator-led firm and an agency.

Compliance & Risk

UAE compliance, built in. Limits, disclosed.

We tell you what we cover, and we tell you what we don't. No surprises in audit season.

✓ Built into every implementation
  • UAE VAT (5%) — config and quarterly returns
  • Corporate Tax (9%) — chart of accounts aligned
  • Economic Substance Regulations (ESR)
  • Ultimate Beneficial Owner (UBO) tracking
  • goAML — suspicious-activity workflows
  • PDPL — data-protection by design
  • RERA & Dubai Law 7/2025 — real-estate compliance
  • TDRA telemarketing rules — voice AI compliant
  • CBUAE AI call disclosure rules
⚠ Disclosed limitations (today)
  • SOC 2 — not yet certified (planned 2027)
  • ISO 27001 — not yet certified (planned 2027)
  • HIPAA — not applicable, not pursued
  • Odoo Official Partner — enrollment in progress
  • AI Voice — inbound + transactional only
  • Outbound cold sales prohibited under TDRA/CBUAE rules — we will not configure it

Vendors who claim everything are usually hiding something. We choose the harder path: tell you exactly what we have, what we don't, and what we're working on. You make an informed decision.

Scope

What's in. What's out. In writing.

Every Order Form references this list. No "we thought it was included" arguments at month three.

Included in Implementation + Subscription
  • Odoo configuration on chosen edition
  • Custom modules within agreed scope
  • Data migration from up to 2 legacy sources
  • AI layer (Chat, Voice, Document, Finance)
  • UAE compliance setup (VAT, CT, ESR, UBO, PDPL)
  • User training (2–6 sessions per tier)
  • Managed hosting + daily backups
  • AI API credits within tier caps
  • Security patches + version upgrades
  • SLA support (P1–P4 response matrix)
Out of scope (billed hourly or via retainer)
  • Hardware, laptops, mobile devices
  • Odoo Enterprise license (pass-through at cost)
  • WhatsApp Business API fees (pass-through)
  • Payment-gateway transaction fees (pass-through)
  • New modules added after go-live
  • Custom reports beyond agreed list
  • Integrations not in original scope
  • Training beyond bundled sessions
  • Client-caused data issues / unauthorised changes
  • AI usage beyond tier caps (overage rates apply)

Out-of-scope rates: Junior AED 350/hr · Senior AED 600/hr · Founder/Principal AED 850/hr. Tier recommended by us based on complexity; you choose.

Investment

Four tiers. One mandatory subscription. Zero hidden fees.

Choose the tier that matches your scale today. Upgrade when ready. The Growth tier fits ~70% of UAE mid-market clients.

Starter
AED15,000
One-time implementation
5–8 modules
≤10 users
2–3 weeks

AED 1,500/mo Subscription
5K AI tasks
Professional
AED40,000
One-time implementation
20+ modules
≤75 users
6–10 weeks

AED 4,500/mo Subscription
50K AI tasks
Enterprise
From AED75,000
Custom architecture
Unlimited users
10–16 weeks

From AED 7,500/mo Subscription
Custom caps
Optional Operations Retainer

Bronze AED 5,000/mo · 8 hrs   ·   Silver AED 9,000/mo · 16 hrs   ·   Gold AED 15,000/mo · 30 hrs   ★ Most chosen: Silver

All prices in AED, exclusive of 5% UAE VAT. Pass-through items billed at cost. Pricing valid v2026.05.

Return on Investment

Year 1 maths, on the conservative numbers from earlier.

Growth tier + Silver Retainer. Same scenario as the 25-agent brokerage from Slide 3.

What you invest (Year 1)
Implementation (one-time)AED 22,000
Platform Subscription (12 × 2,500)AED 30,000
Silver Retainer (12 × 9,000)AED 108,000
Year-1 total investmentAED 160,000

Year 2+ recurring: AED 138,000 (no implementation).

What you recover (Year 1)
Faster commission cycleAED 180,000
Lead capture & conversionAED 420,000
Reporting & complianceAED 60,000
Document automationAED 90,000
Year-1 total benefitAED 750,000
Net Year-1 gain
AED 590,000
Payback period
~2.6 months
Year-1 ROI
~369%

Numbers are conservative estimates derived from comparable UAE real-estate brokerage benchmarks and the OSUS Properties audit. Your numbers will be modelled in the Discovery workshop and locked into your Order Form.

Next Steps

Three ways to start. Pick one today.

Each option is non-binding until an Order Form is signed.

Option A
Rescue Audit
From AED 5,000
Already on Odoo or another ERP? Let us diagnose first. 50% credited to Implementation if you proceed within 90 days.

Best when: you suspect misconfiguration, compliance gaps, or under-utilisation.

Option B
Direct Implementation
From AED 15,000
Start with a Discovery workshop next week. Order Form within 10 working days. Go-live within your tier's timeline.

Best when: you've decided and want to move.

Option C
Follow-up Call
Free · 30 min
Have specific questions, technical concerns, or stakeholders not in this room? Book a deep-dive with the founder.

Best when: you need more before deciding.

renbran@sgctech.ai  ·  sgctech.ai  ·  IFZA, Dubai, UAE

Q&A

Let's talk about
your business.

Specific questions, edge cases, technical deep-dives, references — all welcome.

Renbran Anthony Madelo, CMA
Founder & CEO · SGC Tech AI
renbran@sgctech.ai  ·  sgctech.ai
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